Apple Martini. Apple Pie. Almond Butter. These three things did not have a lot in common until 28-year-old Felecia Hatcher came along and made them into ice cream and popsicle flavors.
Hatcher, who lives in Florida, has made a name for herself with Feverish, an aptly named line of gourmet ice cream trucks that cater to the state’s warm-weather residents year-round.
WATCH THEGRIO’S 100 FELECIA HATCHER ON THE TODAY SHOW HERE:
After working as a marketing manager at Nintendo, Hatcher started Feverish with her now-husband in 2008. Feverish now boasts clients like Playboy, J. Crew, and the W Hotel. Equipped with eco-friendly trucks and carts, the company make stops all over South Florida nightclubs, festivals, and anywhere they can find a group of people. They are able to give patrons their choice of dozens of flavors of vegan-friendly, organic treats of the frozen variety.
Before ice cream and Nintendo, Felecia coached high school students on getting into college.
Felecia Hatcher is making history … as an entrepreneur with flair. Through her innovative ice cream flavors and commitment to keeping her business an eco-friendly one, Felecia has been featured in numerous publications and was invited to the White House as an Empact 100 honoree, an award given to the country’s top entrepreneurs under 30.
A little-known fact …
According to the U.S. Census, the number of black-owned businesses in the U.S. increased 60.5 percent from 2002-2007, the most recent period in which statistics were released. Nearly 2 million of all non-farm businesses in the U.S. are black-owned.
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